The Nash-Healey sports car body was, however, completely designed and assembled with Nash drivetrains in limited numbers from 1952 to 1954 at Pinin Farina's Turin facilities. for the unveiling of his design for the Nash Ambassador and Statesman lines, which, although they did carry some details of Pinin Farina's design, were largely designed by Nash's then-new in-house styling staff when the original Farina-designed model proved unsuited to American tastes, exhibiting a popular 1950s appearance called " ponton". The subsequent cooperation with Nash Motors resulted in high-volume production of Pinin Farina designs and provided a major entry into the United States market. The publicity of the Museum of Modern Art exhibit brought Pinin Farina to the attention of Nash-Kelvinator managers. A total of 170 Coupés were produced by Pinin Farina. The Pinin Farina design was honored in the Museum of Modern Art's landmark presentation "Eight Automobiles" in 1951. An elegantly proportioned design with a low hood, it is the car that usually is given credit for establishing Pinin Farina's reputation. Īt the end of 1945 the Cisitalia 202 Coupé was designed. The managers of the Grand Palais said of the display, "the devil Pinin Farina", but to the press and the public, it was the successful "Turin coachbuilder's anti-salon". Pinin Farina and his son Sergio, determined to defy the ban, drove two of their cars (an Alfa Romeo 6C 2500 S and a Lancia Aprilia cabriolet) from Turin to Paris and found a place at the entrance to the exhibition to display the two new creations. The Paris show was attended by 809,000 visitors (twice the pre-war figure), and queues stretched from the main gate all the way to the Seine. After World War II Īfter the war, Italy was banned from the 1946 Paris Motor Show. The Pinin Farina factory was destroyed by Allied bombers ending the firm's operations. The war effort against the Allies brought work making ambulances and searchlight carriages. In 1939, World War II ended automobile production, but the company had 400 employees building 150 bodies a month. This development happened in the mid-1930s when others saw the frameless construction as the end of the independent coachbuilder. With its close relationship with Lancia, the pioneer of the monocoque in automobile design, Farina became the first coachbuilder to build bodies for the new technique also known as unibody construction. ĭuring the 1930s, the company built bodies for Lancia, Alfa Romeo, Isotta Fraschini, Hispano-Suiza, Fiat, Cadillac, and Rolls-Royce. On papers were filed to become a corporation, Società anonima Carrozzeria Pinin Farina headquartered in Turin, Italy, at 107 Corso Trapani. That first year the firm employed eighteen and built 50 automobile bodies. When automobile designer and builder Battista "Pinin" Farina broke away from his brother's coachbuilding firm, Stabilimenti Farina, in 1928, he founded "Carrozzeria Pinin Farina" with financial help from his wife's family and Vincenzo Lancia. History The days as a specialist coachbuilder īattista "Pinin" Farina and his son Sergio, c. ![]() Pininfarina is registered and publicly traded on the Milan Stock Exchange, Borsa Italiana. As of 2012, with the end of series automotive production, employment has shrunk to 821. Īt its height in 2006, the Pininfarina Group employed 2,768 with subsidiary company offices throughout Europe, as well as in Morocco and the United States. After Andrea's death, his younger brother Paolo Pininfarina was appointed as CEO. ![]() Pininfarina was run by Battista's son Sergio Pininfarina until 2001, then his grandson Andrea Pininfarina until he died in 2008. Since the 1986 creation of "Pininfarina Extra", it has consulted on industrial design, interior design, architecture, and graphic design. Since the 1980s, Pininfarina has also designed high-speed trains, buses, trams, rolling stocks, automated light rail cars, people movers, yachts, airplanes, and private jets. These firms have included long-established customers such as Ferrari, Alfa Romeo, Peugeot, Fiat, GM, Lancia, and Maserati, to emerging companies in the Asian market with Chinese manufactures like AviChina, Chery, Changfeng, Brilliance, JAC and VinFast in Vietnam and Korean manufacturers Daewoo and Hyundai. Pininfarina is employed by a wide variety of automobile manufacturers to design vehicles. ![]() On 14 December 2015, the Indian multinational giant Mahindra Group acquired 76.06% of Pininfarina S.p.A. The company was founded by Battista "Pinin" Farina in 1930. (short for Carrozzeria Pininfarina) is an Italian car design firm and coachbuilder, with headquarters in Cambiano, Turin, Italy.
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